2 Network Marketing Myths That’s Killing Your Business

by Imie for iShopathome on February 25, 2016

If you are struggling in your business (like most people are in this industry), then this is for you.

2 NETWORK MARKETERS MYTHS THAT’S KILlING YOUR BUSINESS

MYTH #1 : YOUR PRODUCTS SELL THEMSELVES

Wrong.

If it’s true, then we don’t need sales people do we?

We don’t need to do anything—just let everyone know you are selling, and everyone should be knocking on your door. If only that were true, but it’s a myth.

Funny thing is; the same people who say  “the products sell themselves” are also the people who say that it’s a “people business”.

The latter is the truth.

It’s a people business that require relationship marketing because people buy from people they know, like, and trust.

Period.

You need to put your product in front of as many people as possible, and as often as you can.

Get creative and invest a bit of money to get in front of the right people.  For instance, I am currently running a $10 promotion where you can put your business in front of people who are in Direct Sales and Network Marketing business.   It’s a no brainer.  Also, use social media correctly; follow the right people and engage.

Smart entrepreneurs are always thinking of ways to connect with people, and get in front of more people.

MYTH #2 : YOU DON’T NEED TO BE GOOD AT SALES BECAUSE YOU ARE NOT SELLING, YOU ARE “SHARING”

What?

That’s a myth and frankly, it’s BS. And it’s one of the reasons why the industry has the highest turn over as far as the number of people joining and quitting.

People join the business thinking they don’t have to sell. But the truth is, network marketing is a sales business. If you don’t sell, you won’t stay in business for long.  You end up broke, spending all your money buying products, and useless training,  instead of making money selling them. But that’s okay in their eyes, because they made money off you and are looking for their next prey.  Sounds harsh, but I’ve seen it happen, time and time again.

Fact is: The act of influencing and persuading people is selling.  Call it anything else, and it’s like saying “winter never comes” in Canada—it’s foolish. Recruiters  say it’s “sharing” to tempt those who are uncomfortable in sales to join and later quit which doesn’t bother the recruiters because they are making the money from the sign-ups.

You can’t have a business if you can’t sell. Period.

But don’t be afraid to sell. It’s only scary, uncomfortable, and frustrating if you don’t know how. Once you develop your sales skill, you can actually sell without feeling like you are selling.

I am an introvert, and selling used to be hard for me.  I was trained to be pushy, and I always felt uncomfortable doing it.  Finally, I figured out that I can sell being me—an introvert.  I don’t push, I listen, ask deep questions, and present my offer in a way that is not too sales-y.   Sometimes, people tell me they want my stuff before I make the offer.

Wanna learn more from me?   >>Click here to join my Sales Mastery private group.

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